What This Is

The {{ markLabel }}. React to plain statements about your company, choose your top five, and see them organized into your Matrix.

How Long

Five short stages. You can go back at any point without losing your answers.

Your Details

Nothing is shared. We use your email to send your results.

GrowthFi Matrix™: Finance Marketing Assessment

Find Your Fastest Path To Growth

Take five minutes to uncover your biggest marketing opportunities and identify where to focus next.

Answer A Few Simple Questions

React to plain statements about your company and your goals. Go with your first instinct.

See Your Answers Take Shape

The {{ markLabel }} organizes what you selected into one view of your marketing.

Discover Your Next Marketing Move

Leave with a clear read on where your biggest marketing priorities may be, and what to look at first.

Built from a framework used with financial services companies around the world and informed by what leading finance brands are focused on in 2026.

First, What Type Of Business Do You Run?

How Big Is Your Marketing Team?

What Are You Trying To Accomplish?

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Which Of These Sound Like You?

Select anything that feels true. Go with your first instinct.

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Now Choose Your Top 5.

Of everything you selected, which five matter most right now?

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Here's Your GrowthFi Matrix™. Confirm It Before We Interpret It.

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Top Priority Selected Not Selected

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Your Results

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Your answers suggest the first step may be clarifying where you want to go before choosing where to invest. The full GrowthFi Matrix can help you see the options inside each area.

Your Top Priorities

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Your selections suggest that strengthening these areas first may create the strongest foundation for the rest of your marketing.

Keep A Copy

Get Your Results Directly To Your Inbox

Your priorities and Matrix, ready to keep and share with your team.

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The Full GrowthFi Matrix™

Turn Your Results Into A Marketing Action Plan

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From The Authors Of Minted

Built On Real-World Finance Marketing Experience

GrowthFi distills years of experience helping financial services companies around the world and the insights behind what leading finance brands are prioritizing in 2026.

Josh Meyer

Josh Meyer

Author · Minted

Marketing for banks, fintech and the companies shaping finance.

Troy Sandidge

Troy Sandidge

Contributing Author · Minted

Growth strategy for B2B and financial services brands.

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